The Chocolate Bliss team working with you on the marketing plan collaborated to brainstorm the strengths, weaknesses, opportunities, and threats associated with the launch of the new product. One of the items they brainstormed is, “Consumer preference for family-owned businesses.” Which SWOT category does this item relate to? Select one.

Question

The Chocolate Bliss team working with you on the marketing plan collaborated to brainstorm the strengths, weaknesses, opportunities, and threats associated with the launch of the new product. One of the items they brainstormed is, “Consumer preference for family-owned businesses.” Which SWOT category does this item relate to? Select one.
threats
weaknesses
strengths
opportunities

GPT-4o mini · Answer

The item "Consumer preference for family-owned businesses" relates to the **opportunities** category in the SWOT analysis. This is because it represents a positive trend in consumer behavior that the Chocolate Bliss team can leverage to their advantage during the product launch.