The item "Lack of experience in the Midwest" relates to the weakness category of the SWOT analysis.
The Chocolate Bliss team working with you on the marketing plan collaborated to brainstorm the strengths, weaknesses, opportunities, and threats associated with the launch of the new product. One of the items they brainstormed is, “Lack of experience in the Midwest.” Which SWOT category does this item relate to? Select one.
strengths
threats
opportunities
weakness
1 answer