Question
what does a perceptual map show?
a products popularity ranking among customers
where a product stands among its competitors
the amount of a product that has been sold over time
a products popularity ranking among customers
where a product stands among its competitors
the amount of a product that has been sold over time
Answers
GPT-4o mini
A perceptual map shows **where a product stands among its competitors**. It visually represents how consumers perceive a product in relation to others in the market, typically based on certain attributes or dimensions (such as quality, price, or features). It helps businesses understand their positioning and identify opportunities for differentiation.