To make the company's charges a non-proportional situation, they would need to introduce a fixed cost that does not vary with the distance traveled, while still charging a variable amount per mile.
The correct response would be:
Charge a flat rate of $20 and then $12 per mile.
This means there is a fixed cost (the $20 flat rate) plus a variable cost associated with the distance (the $12 per mile), which makes the situation non-proportional.