Question

Helena has developed a new social media app that focuses on discussions about the sciences to differentiate her product from larger social media platforms. What is Helena trying to achieve with her new service as described in this scenario?

(1 point)
Responses

competitive advantages

competitive advantages

business channels

business channels

revenue streams

revenue streams

key resources

Answer 1

In this scenario, Helena is trying to achieve **competitive advantages** with her new service. By focusing on discussions about the sciences, she is differentiating her app from larger social media platforms, which can help her attract a specific audience and establish a unique position in the market.