Question

You are marketing a cheap tablet that is especially geared towards the needs of high school students. What demographic variable would you most likely consider in your marketing campaign?

(1 point)
Responses

marital status

marital status

gender

gender

religion

religion

age

Answer 1

In marketing a cheap tablet geared towards high school students, the most relevant demographic variable to consider would be **age**. This is because high school students are typically within a specific age range (usually 14-18 years old), which is important for tailoring the product features, marketing message, and communication channels effectively to reach this audience.