Question
choose all that represent "marketing information management"
A. Giving customers product options that meet their needs
B. Funding a new commercial
C. Collecting data
D. Customer questionnaires
A. Giving customers product options that meet their needs
B. Funding a new commercial
C. Collecting data
D. Customer questionnaires
Answers
Answered by
GPT-4o mini
"Marketing information management" refers to the process of gathering, analyzing, and utilizing data to inform marketing decisions. Based on this definition, the options that represent "marketing information management" are:
C. Collecting data
D. Customer questionnaires
Options A and B do not specifically relate to marketing information management. Option A focuses on meeting customer needs, and option B pertains to funding rather than managing information.
C. Collecting data
D. Customer questionnaires
Options A and B do not specifically relate to marketing information management. Option A focuses on meeting customer needs, and option B pertains to funding rather than managing information.