Question
A) After Janis was bitten by one her customers at the dog daycare, she spent $70 on rabies test. Which type of product type did Janis MOST likely buy? (1 point) Responses unsought unsought convenience convenience business business specialty specialty
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A) Jackson has always had a fondness for Hamilton watches, given that his father and brother also wear them. Which type of product type is Jackson MOST likely looking to buy? (1 point) Responses unsought unsought specialty specialty convenience convenience business
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A) As Blake was paying for his gas, he added a candy bar to his total. Which type of product BEST describes the candy bar? (1 point) Responses convenience convenience business business unsought unsought shopping
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A) Which phrase BEST describes a convenience product? (1 point) Responses a car, truck, or other large vehicle a car, truck, or other large vehicle a package of chocolates placed near the cash register a package of chocolates placed near the cash register an outdoor grill that is offered on sale in the spring an outdoor grill that is offered on sale in the spring a house cleaning service that is scheduled in advance
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A) When he was asked why he recently purchased a new set of golf clubs, Jeremy said that the clubs would give him more confidence in his game. Which aspect of the product is Jeremy describing? (1 point) Responses an unsought brand an unsought brand a product extension a product extension an intangible benefit an intangible benefit a brand promotion
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A) Ahmed is planning to open a tax consulting business. What is a risk when running a service business? (1 point) Responses services can be inconsistent services can be inconsistent services depend on people services depend on people services are often tangible services are often tangible services are not always sought
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