During the first half of the 20th century, who argued that attitudes were the most important and useful concept in social psychology

Answer 1

Gordon Allport argued that attitudes were the most important and useful concept in social psychology during the first half of the 20th century. Allport believed that attitudes played a crucial role in shaping behavior and had a significant impact on how individuals perceive and interact with the world around them. He emphasized the importance of studying attitudes in order to understand human behavior and social dynamics.