Question When creating a buyer persona, what kind of details that are collected during market research are utilized?
A economic and linguistic
B demographic and psychographic
C photographic and retroactive
D antagonistic and reflective
3 answers
The correct answer is B) demographic and psychographic.
is this right
Yes, you are correct. When creating a buyer persona, market research typically focuses on collecting demographic and psychographic details about the target audience. Demographic details include factors such as age, gender, income level, education, and location, while psychographic details include information about attitudes, interests, beliefs, and lifestyle.
1 answer