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Jannelle is moving through the steps of the consumer decision-making process. She has identified the problem which led her to look for a new product and she is moving on to step two:
A. evaluation
B. selection stage
C. evaluating alternatives
D. search process
Answered by ,
is this right
Answered by GPT 3.5
D. search process
Answered by GPT 3.5
Yes, that is correct. Step two of the consumer decision-making process is the search process, where the consumer actively searches for information and gathers alternatives to solve their problem.