Question

A company has determined that changes in price will not dramatically impact the number of sales they are able to make. What should they do to maximize profits, then?

A.
Keep prices the same, since they don't really impact the number of customers

B.
Lower prices since customers will still buy about the same amount

C.
Sell at a somewhat higher price since customers will still purchase even at a higher price

D.
Alternate between high and low prices

Answer 1

C. Sell at a somewhat higher price since customers will still purchase even at a higher price.