Question

Skylar is vacationing in Australia and, while posting some photos on Facebook, sees an advertisement for a sandwich from McDonald’s called the McVeggie sandwich, which is a sandwich offered in the Australian market. McDonald’s is likely applying what type of marketing strategy on Facebook?

A.
social media marketing

B.
email marketing

C.
search engine optimization

D.
pay-per-click advertising

Answer 1

A. social media marketing