1. After you have put a marketing plan in place, it is important to do what?

Question

A) Monitor the results.
B) Increase the price.
C) Reduce your advertising.
D) Segment the market.

Is the answer A?

2. Using advertising to promote a company instead of a product or service is called what?

A) corporate image
B) hierarchical advertising
C) institutional advertising
D) brand image

Is the answer C?

Thank you so much for any help!

Answer 1

Is 2 actually A? I'm kinda stuck on that one.

Answer 2

1. A - yes
2. A - yes

Answer 3

2-A wrong